Interesting

Class was conducted differently for the "Human Communication" lecture session yesterday. It was Mr. James who temporarly conducted the class. He did a good job on enlightening everyone about ADVERTISING and what mass communication is roughly about. It was interesting and informative. I do gain a lot from him throughout the 1 and 1/2 hours ^^ And the best thing is, it managed to inspire me to post something here on the blog regarding "ADVERTISING".

I would like to share with you a creative advertisement which I found on the INTERNET. And guess what, yesterday MR James mentioned that in Malaysia advertisement, "exposing Armpits" are prohibited. Weird right ?! I was quite surprised to hear that too "~

Advertising its actually a word that has been used and mentioned quite commonly among everyone of us. But it actually have many meanings and elaboration behind it. It could also be related to many kind of things around us. And Mr. James yesterday related advertising to "BRAND", and after his further explanation I do understand how can these two words can be closely related to each other.

However, I think many of us probably will have the wrong perception and rigid thinking on advertisement. We often will feel suspicious about the truthfulness of a particular advertisement. But ADVERTISEMENT is actually a part of mass comuunication. They are exist to introduce products and things to people who needed them. Electronic and printed media could actually make their plans work.

Talking about advertising had actually reminds me about a conversation occured in a taiwan drama "STARLIT", which I think it could clearly define advertising. This is how the conversation like : - "Advertisement is actually not meant to promote or sell products. They are exist to fulfill people's dreams and to provide people with their desires. Moreover, every advertisement acutally have the objective to exploit people's need. They are trying to express different necessity in people and providing people with the things they desired. And perhaps providing people with the things they desired will be the most happy and wonderful act in the universe."

So the next time when u see a billboard or an advertisement on TV or papers, do stop by and spend time reading it. Try to discover what are they trying to advertise beacause it might be advertising something that u desired. And perhaps they are able to make your dream comes true. Do appreciate the hardwork and effort of a creative director ^^

cdv*p* - *pOLy* LiAn